Interswitch Job Recruitment and Career Opportunities

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Interswitch is an Africa-focused integrated digital payments and commerce company that facilitates the electronic circulation of money as well as the exchange of value between individuals and organisations on a timely and consistent basis.

We started operations in 2002 as a transaction switching and electronic payments processing, and have progressively evolved into an integrated payment services company, building and managing payment infrastructure as well as delivering innovative payment products and transactional services throughout the African continent. At Interswitch, we offer unique career opportunities for individuals capable of playing key roles and adding value in an innovative and fun environment.

We are recruiting to fill the positions below:

Job Title: Growth Marketing Manager, Merchant Acquiring

Location: Lagos
Job type: Permanent
Department: Group Marketing & Corporate Communications

Job Description

The primary purpose is to drive execution of our growth marketing strategies for products and services
The incumbent of this role will be responsible for running experiments across the funnel, improving customer acquisition, conversion rate, and working cross-department to collaborate on new initiatives
It requires building and scaling measurable marketing results through multiple channels, and in using systematic ways to test experiments and can generate innovative ideas to increase sales
As a growth marketing manager, your job is to find the channels and strategies to drive growth and increase revenue
The Growth Marketing Manager should be obsessed with tracking performance and have the data to prove what’s working and what isn’t
Ultimately, you should be able to find new and innovative ways to increase revenue and meet business objectives.

Responsibilities

Work with cross functional team (Product, Business, Brand Marketing and Content) to establish growth strategies to support revenue goals
Create, manage and experiment with new user acquisition campaigns, and optimize the funnel
Develop and execute go-to-market strategy and execution of product launches for the product portfolio
Responsible for developing sound commercial argument paper (motivation documents) with clear objective, key initiatives, return on marketing projection, and budget to support growth marketing measures such as customer acquisition, customer retention and transaction growth
Responsible for creating, testing and refining compelling value propositions for customers
Work closely with the product management team to identify market opportunities and define market leading products
Market intelligence – be the expert on our customers, who are they, how they buy and their key buying criteria
Demonstrate deep understanding of competitors, channels and routes to market
Understand the competitive landscape – be an expert on our competition and how they are positioned
Analyse data to monitor revenue performance and uncover areas for improvement
Leverage marketing automation and lead management to streamline, automate and measure all marketing tasks and workflows
Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level
Support the development of content required for campaign deliverables (landing pages, product videos, newsletters, battle card etc) through internal and/or partner resources.

Requirements

A good 1st degree from a reputable institution
Professional Qualification(s): Relevant professional qualification will be an added advantage
7+ years’ experience in Growth Marketing, Digital Marketing, Product Marketing
Experience in Payments, Fintech, eCommerce, B2C or B2B2C a plus
Knowledge of Google Analytics, Email Marketing, Performance Marketing, Excel
Prior experience in performance marketing and running structured growth experiments
Analytical and metrics-driven
Excellent written and verbal communications skills and strong presentation skills
Self-starter with the ability to manage several projects in a fast-paced environment.

Interested and qualified candidates should:
Click here to apply

Job Title: Growth Marketing Manager, Enterprise

Location: Lagos
Job type: Permanent
Department: Group Marketing & Corporate Communications

Job Description

The primary purpose is to drive execution of our growth marketing strategies for products and services
The incumbent of this role will be responsible for executing growth marketing B2B and B2B2C initiatives to support the achievement of business performance KPIs. It requires building and scaling measurable marketing results through multiple channels, designing and executing bespoke data-driven, cost effective innovative ideas to convert leads and drive growth across the funnel
As a growth marketing manager, your job is to find the channels and strategies to drive growth, improve efficiencies and increase revenue
The Growth Marketing Manager should be obsessed with tracking performance and have the data to prove what’s working and what isn’t
Ultimately, you should be able to find new and innovative ways to increase revenue and meet business objectives.

Responsibilities

Work with cross functional team (Product, Business, Brand Marketing and Content) to establish growth strategies to support revenue goals
Create, manage and experiment with new user acquisition campaigns, and optimize the funnel
Develop and execute go-to-market strategy and execution of product launches for the product portfolio
Responsible for developing sound commercial argument paper (motivation documents) with clear objective, key initiatives, return on marketing projection, and budget to support growth marketing measures such as lead generation, customer acquisition, customer retention and transaction growth
Responsible for creating, testing and refining compelling value propositions for customers
Work closely with the product management team to identify market opportunities and define market leading products
Market intelligence – be the expert on our customers, who are they, how they buy and their key buying criteria
Demonstrate deep understanding of competitors, channels and routes to market
Understand the competitive landscape—be an expert on our competition and how they are positioned
Analyse data to monitor revenue performance and uncover areas for improvement
Leverage marketing automation and lead management to streamline, automate and measure all marketing tasks and workflows
Prepare and present recommendations, reports, and findings from experimental data all the way up to the executive level
Support the development of content required for campaign deliverables (landing pages, product videos, newsletters, battle card etc) through internal and/or partner resources.

Requirements

A good 1st degree from a reputable institution
Relevant professional qualification will be an added advantage
7+ years’ experience in Growth Marketing, Digital Marketing, Product Marketing
Experience in Payments, Fintech, eCommerce, B2C or B2B2C a plus
Knowledge of Google Analytics, Email Marketing, Performance Marketing, Excel, PowerPoint
Prior experience in performance marketing and running structured growth experiments
Analytical and metrics-driven
Excellent written and verbal communications skills and strong presentation skills
Self-starter with the ability to manage several projects in a fast-paced environment

Interested and qualified candidates should:
Click here to apply

Application Deadline 14th June, 2021.

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